HP understands that they need to keep their salespeople motivated. Often this is done through sales contents and this particular event involved a trip down to the Sundance Film Festival. Pluto was contracted to develop a mini-campaign including identity, posters, teaser videos, email marketing and microsite development.
Hosting was done internally and we worked directly with HP staff on the site launch and hosting. Site utilized the ASP.NET Umbraco Content Management System.